Name: Rosemary Anna Acton
Candidate Number: 7500
Centre Number: 61119
Tuesday, 16 April 2013
Evaluation Question 3
What kind of media institution might distribute your media product?
I have looked into two different media institutions that might distribute my magazine. The first is Bauer Media Group. Bauer distributes many magazines, including Q magazine. Below is a Short film clip presenting the relevant information I have Found out about them.
The second distribution company I have looked at with the view to distributing my magazine is IPC Media. It is based within the UK and has a large selection of different magazines in their books selling over 350 Million copies each year. Below is a mindmap I have made of the different areas of IPC Media and what they specialize in.
While
these are the two highest achieving publishers with in the UK I think it is
important to mention that over the past few years there overall circulation has
slowly been decreasing. This however I would not put down to the companies them
self's but instead down to the economy and the ever growing use of technology.
For example the fact you can now see magazines online or get apps where you can
read the articles on there. I
believe that my magazine would be best suited to Bauer publishing as it has
similar magazines such as Q. However because of this I feel that maybe it would
also be a good idea to have it published with IPC Media to create a rivalry
between mine and Q so it can flourish into its own magazine instead of live in
the shadow of living up to Q Magazine.
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